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Indonesian respondents favour AI speed over disclosure in Ping survey

The Indonesian sample prioritised fast, accurate brand interactions; Singapore respondents were equally likely to prioritise performance or disclosure.

· Lars Voedisch

Illustrative customer-service headset, bell and screen at a retail counter; not survey respondents or a Ping Identity product.
Illustrative scene created for SEA Connect

Indonesian respondents were more likely to prioritise fast, accurate results than being told whenever a brand uses artificial intelligence, according to consumer research released by Ping Identity on 6 October. In its Indonesian sample, 62% selected speed and accuracy over AI disclosure when dealing with brands, including customer support and personalised shopping.

Singapore respondents were equally likely to prioritise disclosure or performance: 41% wanted to know whenever AI was being used, while 41% prioritised the fastest, most accurate result regardless of disclosure. The contrast gives brands operating in both markets a reason to test customer expectations locally rather than assume one regional preference.

Different priorities within the two country samples

In Indonesia, 25% selected disclosure whenever AI is used, and 13% wanted notification only when it affects sensitive decisions such as finances or privacy. In Singapore, 19% selected notification for sensitive decisions. The report notes that rounded percentages do not always total 100%.

For customer-experience teams, these stated preferences offer hypotheses to test in service design. They do not measure purchases, retention or the effect of AI disclosure on business results.

The wider research also distinguishes between AI giving assistance and taking action. Across the full 12-country sample, 56% selected low-stakes support or recommendations as the level of AI use they were comfortable with. That is a global result and should not be treated as the Indonesian or Singaporean response.

June fieldwork behind an October release

Ping Identity commissioned Talker Research to conduct the online, double-opt-in survey between 17 and 25 June 2026. It covered 11,000 internet users across 12 countries, including 500 respondents in Indonesia and 1,000 in Singapore. The October announcement is the release date, not the fieldwork period.

The country comparisons describe those samples, rather than population-wide estimates. Ping Identity, a digital-identity security provider, frames the findings around transparency, permissions and human oversight as AI takes on more responsibility in customer interactions.

Source: Ping Identity’s 6 October 2026 survey announcement; Ping Identity’s 2026 Consumer Survey report and methodology.